Mercedes Kick Off Party
Saturday, October 1, 2011
Location: Mercedes of Orlando in Maitland
Time: 6 - 8PM
Who: VIP Guests Only
VIP Preview Party
Friday, October 14, 2011
Location: Thread
356 Park Avenue S.
Winter Park, FL 32789
Time: 7 - 10PM
Sponsored by Grafton Wealth Management and Thread
Who: VIP Guests Only
Tuni Emerging Designer Party
Friday, October 5th, 2011
Location: Tuni
301 Park Avenue S.
Winter Park, FL 32789
Time: 5 - 8PM
Go Red Day
Wednesday, October 12, 2011
Kendall & Kendall: Wednesday is “Go Red Day”. A portion of today’s sales will benefit American Heart Association’s “Go Red for Women” campaign.
Marvaldi Hair & Makeup Studio: Wednesday is “Go Red Day”. A portion of today’s sales will benefit American Heart Association’s “Go Red for Women” campaign.
Friday, October 14, 2011
Tuni: "Go Red Day" and a portion of all Tuni sales will go towards Go Red for Women, a movement of the American Heart Association.
PRE-FASHION WEEK EVENTS
Mercedes-Benz of Orlando in Maitland: The Official PAFW VIP Kickoff Party. Enjoy a stylish evening with Central Florida’s fashion elite. October 1, 6 – 8 p.m.
Tuni: Meet the finalists in the Emerging Designer Contest at an exclusive VIP party. October 5, 5 – 8 p.m.
WEEKLONG PROMOTIONS (OCTOBER 9 – 15)
Bajalia: Register for daily giveaways. Each day one lucky winner will receive a pre-selected accessory.
Coralia Leets Jewelry Boutique: 10% off all week long with PAFW ticket
Kendall & Kendall/Thread: Receive a complimentary blowout/style when you spend $250+ at Thread or $150 at Kendall & Kendall during PAFW! Or schedule your PAFW style and makeup session now for $65 at Kendall & Kendall.
SUNDAY, OCTOBER 9
Marvaldi Hair & Makeup Studio/ EILEEN FISHER: Join us at Marvaldi for our Press Show featuring fall fashions from EILEEN FISHER, complimented by new hair and makeup trends. We will introduce VELO, our exciting new line of cosmetics. From subtle to sultry, everything goes like never before! 4 – 6 p.m.
Things & FASHION: Kick off PAFW with champagne, trunk show viewing and 25% off your total purchase. 12 – 6 p.m.
Tresor Gallery: Jewelry extravaganza featuring Mar of Santa Barbara. This line captures the beauty of sea glass and accents it with their cool, sleek, elegant designs in brushed sterling silver.
MONDAY, OCTOBER 10
Bebe’s/Liz’s: Come and enjoy a glass of champagne and view the latest collections. Bring your PAFW Runway Show ticket and receive a special discount on your outfit for the big night!
EILEEN FISHER: We are kicking off PAFW with a three-day sale of exquisite samples from our New York showroom.
La Bella Intimates: Bra Fitting Event. Buy one bra, get the second half off! Meet Santa, Orlando’s bra whisperer, and have an expert fit you to our stylish and comfortable bras from Europe. Our exclusive lines go from size A to JJ and are offered nowhere else in town. All purchases will enter drawing for fabulous prizes. 10 a.m. – 5:30 p.m.
Things & FASHION: Enjoy a glass of wine while you shop our trunk show and receive 25% off your total purchase. Sign up daily for gift certificates and door prizes!
Thread - Sample from our SWEET! Cupcake Trunk Show, and then shop our trunk shows featuring Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10 a.m. – 6 p.m.
Tresor Gallery: Jewelry extravaganza featuring Elizabeth Garvin, NYC – shapes of classic elegance and enduring quality.
Tuni: Back again by popular demand, our Frye boot trunk show. Looking for the perfect boots for fall and winter that will last you a lifetime? Look no further, our Frye expert John Smyth will help you find the perfect pair or pairs for any and every lifestyle. 12 – 7 p.m. Also, meet Cimber designer Kelly Cimber with her conversation starting "naughty rosaries" and "kosher rosaries," as well as beautiful agate, druzy and semiprecious stone jewelry collection for fall and holiday 2011. 1 – 7 p.m.
TUESDAY, OCTOBER 11
Bajalia: Enjoy “A Night of Turkish Delight” at our Turkish trunk show featuring jewelry, accessories and textiles from the Ottoman Empire. Also experience a mehndi artist and traditional baklava. 5:30 – 8 p.m.
Bebe’s/Liz’s: Come and enjoy a glass of champagne and view the latest collections. Bring your PAFW Runway Show ticket and receive a special discount on your outfit for the big night!
Cocina 214: Calling all fashionistas! Buy one 214 Rocks Margarita and then have one on us.
EILEEN FISHER: Our three-day sample sale continues with exquisite samples from our New York showroom.
La Bella Intimates: 20% off all loungewear including our lavish silks and soft cotton pajamas! All purchases will enter drawing for fabulous prizes. 10 a.m. – 5:30 p.m.
Sultre: Trunk show featuring Gypsy 05. These clothes transition from day to night defining interpretations of beauty, life and culture. Light bites and vino will be served. 10 a.m. – 7 p.m.
Things & FASHION: Enjoy a glass of wine while you shop our trunk show and receive 25% off your total purchase. Sign up daily for gift certificates and door prizes!
Thread: Treat yourself to Yummy Yoga with Christine from Full Circle from 9 - 9:45 a.m., and then shop our trunk shows featuring Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10:00 a.m. – 6:00 p.m.
Tresor Gallery: Jewelry extravaganza featuring Serena Kojimoto, Los Angeles – creations of visual and tactile elegance for casual or formal settings.
Tuni: Meet and greet with Kelly Cimber, sip mimosas and chat with Kelly about how being a lieutenant in the Coast Guard inspired her latest collection and what's to come for spring. (That's right--she's in the Coast Guard!) 10 a.m. – 2 p.m. We’re also hosting a Rebecca Minkoff Trunk Show. One of NYC's most beloved lines and designers finally makes her way to Park Avenue and into the racks of Tuni. Meet our sales rep Ashley and find out all about Minkoff's line that includes clothing, handbags and shoes. 11 a.m. – 7 p.m.
WEDNESDAY, OCTOBER 12
Bebe’s/Liz’s: Come and enjoy a glass of champagne and view the latest collections. Bring your PAFW Runway Show ticket and receive a special discount on your outfit for the big night!
Cocina 214: Calling all fashionistas! Buy one 214 Rocks Margarita and then have one on us.
EILEEN FISHER: Today is the last day of our sample sale featuring one-of-a-kind pieces from our New York showroom.
iLashWorks: Discover what the lash craze is all about. Check out the hottest lash bar in Orlando and learn about eyelash extensions, tinting, perming and strip lashes from our knowledgeable staff. 10 a.m. – 1 p.m.
La Bella Intimates: For every $100 spent today, receive a $15 gift certificate redeemable from November 1 – 15, 2011. All purchases will enter drawing for fabulous prizes. 10 a.m. – 5:30 p.m.
Marvaldi Hair & Makeup Studio: Today is “Go Red Day”. A portion of today’s sales will benefit American Heart Association’s “Go Red for Women” campaign.
SEE EYEWEAR: Sneak preview of new fresh fashions from Europe from 10 a.m. – 7 p.m. In the evening, meet the magnificent art duo Lori Mirisola of Funky Junky Mosaics and Joe Mirasola of Artistic Glass. The art exhibit will feature fabulous shoe art. “The Ladies Night Out” collection utilizes hot glass to portray fashionable ladies primping for a night out on the town. Enjoy complimentary wine and hors d’oeuvres sponsored by The Bohemian Baker, Orchid Thai Cuisine and Graffiti Junktion. 5 – 7 p.m.
Sultre: Trunk show featuring Alice + Olivia. This go-to designer offers vintage-inspired glam! Light bites and vino will be served. 10 a.m. – 8 p.m.
Things & FASHION: Enjoy a glass of wine while you shop our trunk show and receive 25% off your total purchase. Sign up daily for gift certificates and door prizes!
Thread – Be a knockout with our Bombshell Blowout Promo. Spend $150+ on products from Kendall & Kendall or $250 at Thread and receive a complimentary blowout from Kendall & Kendall. Look stylish sportin’ a fab ‘do for the Official PAFW VIP Pre-Party at Thread! Shop our trunk shows featuring Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10 a.m. – 6 p.m.
Tresor Gallery: Jewelry extravaganza featuring Christian Nevin – inspirations from industrial objects and geometry.
Tuni: Looking to heat things up this winter? Stop by our Cosabella lingerie trunk show to pick up gifts for you AND him. Meet the sales rep of this Tuni staple line of Italian underpinnings and, while you're here, check out the entire collection of this season’s Black Halo for the perfect dress. 1 – 7 p.m.
THURSDAY, OCTOBER 13
Bajalia: Join us for “India Inspires” featuring beautiful products from India. Enjoy Indian delicacies, learn about the artisans and enjoy the featured collection of jewelry and accessories. 5:30 – 8 p.m.
Bebe’s/Liz’s: MEET THE QUEENS! Grab your crowns and join us for champagne and meet the reigning queens from throughout the state! View the newest collections from the hottest designers in prom, pageant and formal wear such as Sherri Hill, Toni Bowls, Terani and Jovani. Receive a royal discount on select gowns that are perfect for the big night! 6 – 10 p.m.
Cocina 214: Calling all fashionistas! Buy one 214 Rocks Margarita and then have one on us.
Coralia Leets Jewelry Boutique: Don’t miss our trunk show with a rare in-store appearance by Coralia Leets herself! Cocktails and hors d’oeuvres will be served. 6:30 – 9:30 p.m.
Current/ John Craig Clothiers: The second annual Park Avenue Fashion Week Party will feature Peroni beer, Winter Park Magazine martinis and a wine and cigar bar. Luma on Park will cater the evening with a small donation benefitting a local charity. 6:30 – 9 p.m.
EILEEN FISHER/Kendall & Kendall: Florida Hospital Women in Medicine Event. This private fashion show will feature the latest in fall and resort fashion trends in clothing, accessories, hair and make-up. ** This is a private event sponsored by Winter Park Memorial Hospital** 6 – 8 p.m.
La Bella Intimates: No More Muffin Tops! 20% off all Yummie Tummie shape wear. Heather Thomson, stylist to the celebrities, designed this beautiful and comfortable line which smoothes, slims and shapes your body. All purchases will enter drawing for fabulous prizes. 10 a.m. – 5:30 p.m.
Luxury Trips: Learn more about exclusive destinations for 2012 from our professional travel photographer and enjoy wine and appetizers. 6 – 9 p.m.
SEE EYEWEAR: Join us for “We SEE Fashion” and preview fabulous fall collections and style trends featuring SEE EYE WEAR’s fresh European fashions, hair by Gary Lambert Salon, Planetlogs’ fashions from Berlin and Dubai Fashion Weeks and Chronicle Stones Jewelry’s hand-crafted designs featured at the 2011 MTV Awards. Enjoy Grand Touring Vodka martinis and desserts by Drunken Cupcake. 6 – 9 p.m., show begins at 7 p.m.
Sultre: Trunk show featuring Mason. This designer is known for combining sexy, sophistication and edge. Light bites and vino. 10 a.m. – 7 p.m.
Thread – Happy 5th Anniversary Thread Party! Shop our trunk shows featuring Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10 a.m. – 8 p.m.
Things & FASHION: Enjoy a glass of wine while you shop our trunk show and receive 25% off your total purchase. Sign up daily for gift certificates and door prizes!
Tresor Gallery: Jewelry extravaganza featuring Rebel Designs, NYC – eclectic creations with Swarovski crystals, gemstones, Italian leather and antique brass.
Tuni: Meet the lovely ladies of DVF Clothing and Shoes and learn about the iconic designer Diane Von Furstenburg, what is hot for this season and the vision for the upcoming collections. Don't miss this opportunity to see an expanded collection of clothing and shoes from this Tuni favorite. 10 a.m. – 7 p.m. Also, meet designer Joy Cioci, a Central Florida native and Dr. Phillips Alumni whose debut collection is taking the fashion world by storm. We are honored to be carrying her first collection and thrilled to give you the opportunity to meet and talk with the visionary designer. Joining her is another Orlando designer, Amanda Joy, with her one-of-a-kind fine leather and exotic skin handbags. 12 – 7 p.m.
FRIDAY, OCTOBER 14
Bay Hill Jewelers: Trunk show featuring Lana Jewelry. With celebrity clients such as Cameron Diaz, Jessica Alba and Kate Hudson, Lana is all about making the complicated simple. Delicate pieces with strong edges and statement curves. 10 a.m. – 6 p.m.
Bebe’s/Liz’s: FRIDAY FINALE! What better way to wrap up PAFW than with drinks, appetizers, live music, fashion and shopping! This is the last day to receive your PAFW discount. 6 – 10 p.m.
Current: Trunk show featuring contemporary men’s fashion from Sand.
John Craig Clothiers: Trunk show featuring men’s and ladies fashions from Robert Graham.
La Bella Intimates: Come join us for martinis and two trunk shows introducing new designers to Central Florida, exclusive at La Bella Intimates. From 4 – 7 p.m. preview Haute Apron by Elizabeth Scokin and Knock out Panties. Be the perfect hostess in Haute Aprons brilliantly chic aprons for home entertaining. Knock out Panties are not only sexy and comfortable, but they have both sweat and odor control built into the 100% cotton liner. All purchases will enter drawing for fabulous prizes.
Lilly Pulitzer: Trunk show featuring samples from our resort collection and jewelry by Julie Collection out of New York. 10 a.m. – 7 p.m. Cocktails and refreshments will be served from 5 – 7 p.m.
SEE EYEWEAR: Trunk show featuring Fresh Fashions from Europe. Complimentary refreshments served throughout the day. 10 -6 p.m.
Synergy: Join us for Red Carpet Preview and discover our collection of new arrivals including Prada sunglasses, Born and UGG Australia boots. Celebrate fashion red carpet-style while enjoying refreshments, sweets and discounts! 6 – 9 p.m.
Things & FASHION: Cocktails, FASHION and Fare. Spend an evening with Australian designer Pia Gladys Perey and her "Celebrity Glad Collection" as worn by Angelina Jolie, Gabrielle Union and Morena Baccarin. Get a sneak preview of Pia's fall and holiday offerings before they hit the runway!
Thread – Rock out with Thread & Grafton Wealth Management at the Official PAFW V.I.P. Pre-Party from 7-10 p.m. at Thread, while shopping our Trunk Shows - Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10:00 a.m. – 10:00 p.m.
Tresor Gallery: Anothai Trunk Show. Meet the master designer Anothai Hansen – the creator of spectacular jewelry that channels emotions of love, passion, sensuality, empowerment and spirituality.
Tuni: The DVF trunk show continues. Learn about the Spring 2012 collections and what to expect to be wearing next year. 10 a.m. – 7 p.m. Also, MACmakeup trunk show. Allow an expert team of artists to make you over with the newest color palettes and allow you to order products right here all while you shop. Spaces fill up quickly so call us to make your appointment at 407.628.1609. 11 a.m. – 6 p.m., by appointment. Finally, today is "Go Red Day" and a portion of all Tuni sales will go towards Go Red for Women, a movement of the American Heart Association.
SATURDAY, OCTOBER 15
Bay Hill Jewelers: Stop in to see our newest collection of diamonds in the rough and our limited edition black diamond collection all weekend.
La Bella Intimates: Bring your ticket to the PAFW runway show and receive 20% off everything in the store, excluding sale items. All purchases will enter drawing for fabulous prizes.
Lilly Pulitzer: Trunk show featuring samples from our resort collection. 10 a.m. – 7 p.m.
SEE EYEWEAR: Trunk show featuring new, fresh fashions from Europe from 10 a.m. – 6 p.m. Stop in and try on a new pair of glasses and receive complimentary make up. A Lipstick Mixtapes makeup artist will be in store from 2 – 5 p.m.
Thread: Last day to treat yourself to our tantalizing trunk shows featuring Sam & Lavi, Sunner, L*Space Swim, SPANX Shape Wear, Calypso and Love Quotes Scarves. 10:00 a.m. – 10:00 p.m., followed by the Big Show – see you at the tent!
Tresor Gallery: Jewelry extravaganza featuring Nature Bijoux, France – the harmony of exotic woods, gemstones and organic shapes create the hallmark of this unique jewelry line.
Harriett’s Happy Hour Pictures!
Thanks to everyone that worked to hard to make it so much fun! Check our the very chic pics here.
Harriett’s Happy Hour
Was an exclusive preview of Harriett’s Park Avenue Fashion Week 2011 held on August 16th at Luma, 290 S. Park Ave.. Attendees enjoyed an exclusive opportunity to have a personal photo shoot with some of Harriett Lake’s favorite accessories, received a sneak peak at the fashionable events in store for Park Avenue Fashion Week (October 9-15, 2011), and an official Park Avenue Fashion Week t-shirt and a complimentary cocktail.
Photographs by 
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